Monday, February 13, 2012

Spil Games Report: Young Males Generate up to €45 in Average Monthly Revenue per Paying User

Male teenage players generate some of the highest average revenue per paying user (ARPPU), resulting in as much as €45 monthly per user in Germany, according to internal research by Dutch online gaming company Spil Games.

Among female players farm games are very popular as Spil sees conversion rates of over 4% in some countries. Since introducing social games in July 2011, global average revenue per user (ARPU) grow by almost 30% each month, reports Spil Games.

The company’s localized network of online social-gaming platforms tailored to girls, teens, and families reaches 170 million monthly unique visitors from around the world.

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